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Business Strategy8 min read
Micro-SaaS vs. Digital Products: Choosing Your Path
When to build software vs. when to sell courses and templates.
AwayBase TeamAugust 5, 2025
Two paths to online income: products vs. software. Here's the comparison.
Digital Products
- Create once, sell many
- No code required (usually)
- Faster to market
- Lower recurring revenue (unless membership)
Micro-SaaS
- Software with monthly/annual subscription
- Requires development or no-code tools
- More ongoing maintenance
- Recurring revenue built in
The Hybrid
Sell digital products first. Validate demand. If a template or course does well, consider turning it into software. Many successful micro-SaaS started as spreadsheets or Notion templates.
Recommendation
Start with products. Faster to revenue. Learn your market. Add software later if the opportunity is clear.
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