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Digital Products8 min read
Turning Photography Presets Into a Full Business
From preset pack to comprehensive photo business.
AwayBase TeamMay 1, 2025
Presets can be just the start.
The Product Ladder
- Single preset pack ($15-29)
- Comprehensive collection ($49-99)
- Editing course ($97-197)
- Membership with new presets monthly ($9-19/mo)
Cross-Selling
Preset buyers → editing course. Course students → preset packs. Bundle for higher AOV.
Building the Brand
Consistent editing style across your portfolio. Your Instagram IS your marketing. Before/afters sell presets.
Expansion
Lightroom, Capture One, mobile presets. Different niches: portraits, landscape, weddings. One audience, multiple products.
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